The knowledge-sharing platform is a forum for businesses, experts, and individuals with interest in whey protein and lactose to share information and ideas.
Photo © iStockphoto.com/AlexSava
Arla Foods Ingredients (Viby J, Denmark) has announced its new, non-commercial Whey & Protein Blog. The knowledge-sharing platform is a forum for businesses, experts, and individuals with interest in whey protein and lactose to share information and ideas. According to the company, the platform is meant to be an impartial space for discussion and will not feature any product or brand promotion.
The site’s content is open to everyone, it says, and readers are encouraged to submit posts for inclusion on the blog. Some of the early contributions to the site include discussions on the role of dietary protein to promote protein synthesis post-exercise, written by Luc van Loon, PhD, Maastricht University (Maastricht, Netherlands); and on developments in measuring protein quality via DIAAS (Digestible Indispensable Amino Acid Score) versus PDCAAS (Protein Digestibility Corrected Amino Acid Score), written by Lindsey Ormond, nutritionist and business development consultant, LO Health Solutions (Lake Oswego, OR). In the opening blog post, Henrik Anderson, CEO, Arla Foods Ingredients, writes: “While I find it truly amazing just how much many clever people around the world have been able to get out of whey to date, this is a fast-expanding field and we’re still just scratching the surface. Scientific efforts are continually discovering new things we can do with whey.”
“We’re interested in all topics, including health, consumer trends, supply chain matters, and marketing,” Anderson continued in a press release: “But it’s not a commercial channel to promote companies and brands. The emphasis will be on creating a communal space where everybody involved in the whey protein and lactose industries can share news and opinions, and bounce ideas off each other.”
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