According to FMCG Gurus: Probiotic Surveys, 80% of global consumers take probiotics as part of an everyday balanced diet.
According to FMCG Gurus: Probiotic Surveys, 80% of global consumers take probiotics as part of an everyday balanced diet. Consumers’ motivations for buying probiotics are primarily health based, specifically digestive health (73%) and to boost immunity (71%), while two-thirds of consumers claimed to use these products for general health and wellbeing.
Other findings include:
To learn more about FMCG Gurus Probiotic and Prebiotic Consumers surveys, register for FMCG Gurus & Beneo Present: Understanding Prebiotics in 2022 and Beyond webinar.
Kaneka Nutrients to unveil new consumer research on menopausal women at Vitafoods Europe 2024
April 26th 2024The company will reveal the results of the research that is based on live feedback from 200 menopausal women who took 200 mg per day of Kaneka Ubiquinol over two-months, monitored the effects, and recorded their observations.
Rousselot to showcase new collagen peptide research and targeted solutions at Vitafoods Europe 2024
April 25th 2024The company will be highlighting new research that demonstrates the ability of its Peptan collagen peptide brand to support sleep quality, reduce gastrointestinal discomfort, and enhance skin health, including density, hydration, and elasticity.