ZMC and Farbest Extend Beta-Carotene Market

ZMC-USA (The Woodlands, TX)and ZMC China have announced a strategic partnership to market ZMC’s line of beta carotene products in the United States. Leveraging its national sales and distribution network, Farbest (Montvale, NJ ) will exclusively market these products to the U.S. food and beverage industry. The companies will join forces to market ZMC’s beta carotene to the dietary supplement industry, maximizing customer service and penetration.