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Innova Market Insights

Innova Market Insights

Innova Market Insights is your source for new-product data. The Innova Database (www.innovadatabase.com) is the product of choice for the whole product-development team, offering excellent product pictures, search possibilities, and analysis. See what food manufacturers are doing around the world: track trends, competitors, ingredients, and flavors. In today’s fast-moving environment, this is a resource you cannot afford to be without.


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Opportunities in the children’s health products market.

In the U.S., there has been strong interest in super-premium, single-serve formulations.

Energy drink makers must keep up with today’s consumer trends, including clean-label and healthy.

Consumer demand for natural and clean-label is driving natural sweeteners like stevia. But there’s still lots of opportunity for growth.

Top trends like paleo and gluten-free continue driving the healthy-snacks market.

Photo © iStockphoto.com/dolgachov

Sports performance products are gaining fans everywhere, but some product types are proving more popular than others.

Clean-label, better-for-you options are taking over the soft drinks space.

Product launch update: The children’s nutrition product category is flourishing.

Which healthy trends are dominating in nutrition bars?


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