Dietary supplements cannot improve memory or mental acuity, but several new products offer support for those hoping to keep their faculties sharp for years to come.
Inspired by the popular but controversial Atkins and South Beach low-carb eating regimens, consumers have turned to low-carb products in record numbers.
Dieters hoping to lose pounds may find help in a milk bottle rather than a pill bottle, according to research from the University of Tennessee Nutrition Institute (Knoxville, TN) and other sources.
The future looks encouraging for antioxidant research, despite some new articles that questioned the effectiveness of antioxidant supplements.
Once regarded as fringe therapies, dietary supplements and botanicals have become the subjects of serious cancer research, particularly at the National Institutes of Health’s (Bethesda, MD) National Center for Complementary and Alternative Medicine (NCCAM) and Office of Dietary Supplements (ODS).
Healthy beverages are a profitable category. According to Business Communications Company, Inc. (BCC; Norwalk, CT), functional beverages were the largest segment of the functional food industry in 2002. Overall growth is expected to slow to 5.7% annually, but BCC expects phenomenal growth in some subcategories, leading to an $11.5 billion segment in 2007.
Vitamin and mineral supplement manufacturers are adding more ingredients to multivitamin formulas than ever before.
Could low-calorie be the next low-carb? If new product trends are any indication, the answer is an unqualified yes.
The dietary supplement market is expected to grow 3–5% annually. Natural and organic foods are forecast to grow 10%. Manufacturers large and small would love to capture bigger shares of these markets, but first they have to expand production capacity.
Ramping up isn't easy. In addition to careful planning, it takes money.