“The key to continued probiotic growth is to expand the user base—have it go more mainstream,” says Dupont’s Megan DeStefano. “To do this, we need to attract new consumers through new and different benefits beyond immune and digestive health.”
Where do probiotic foods, beverages, and supplements stand today?
Will brands and formulators have to do better than simply offering higher concentrates in order to keep consumer interested in omega-3s supplements?
Sports Nutrition, Led by Protein Products, Growing at Faster Rate than All Other Consumer Health Categories Globally, Euromonitor Says
Sports protein sales, specifically, are likely to reach $14.6 billion globally by 2021, Euromonitor predicts.
Amarin’s Vascepa Omega-3 Drug Aims to Eliminate Dietary Supplement Competition with International Trade Commission Complaint, CRN Says
Amarin’s ITC complaint alleges that synthetically produced omega-3 products that are predominantly composed of EPA in either ethyl ester or re-esterified form are not considered “dietary ingredients” under Section 201(ff)(1) of the Federal Food Drug and Cosmetic Act, and thus, are not legal dietary supplements but unapproved new drugs.
The products in Nutrinovate’s Reserol nutricosmetic line combine Evolva’s new Veri-te resveratrol ingredient and Nutrinovate’s Functional Film Technology (FFT), a dissolvable oral film strip system that enables the resveratrol to be delivered to the body through the inside of the cheek.
Dietary recommendations based on DNA testing have industry buzzing, but other forms of personalized nutrition may be better poised to deliver real insights.
Boswellia Supplement Reduces Symptoms of IBS in New Study, with Fewer Side Effects than Drug Treatments
Indena says that Casperome’s “full natural bouquet of triterpenoids” may provide quick relief from symptoms of Irritable Bowel Syndrome, with fewer side effects compared to standard drug treatments.
PLT Health Solutions says that the new ZümXR targeted-release, liquid-stable caffeine ingredient was developed using pharmaceutical techniques that ensure the ingredient releases caffeine in a predictable, controlled manner.
The company says that its meringue-like sweetener can be formulated with different types of sweeteners in addition to stevia.