The holidays may be over, but the stress of balancing work, family, friends and fitness continues to take its toll on mental function—as does the day-to-day exposure to oxidizing environmental contaminants that modern living entails.
It’s with these conditions in mind that Mt. Angel Vitamins (Mt. Angel, OR) recently launched its new Brain Boost daily dietary supplement, formulated with Cognizin citicoline (Kyowa Hakko USA, Inc; New York) to supply brain cells and other neurons the compounds they need to protect against stress and free-radical damage.
The supplement pairs Mt. Angel’s proprietary nootropic—or cognitive-enhancing—dimethylethanolamine (DMAE) blend with Kyowa Hakko’s patented citicoline ingredient, which the manufacturer claims is a clinically studied compound found in all of the body’s cells, and especially in those of the brain. Research shows that this branded form of citicoline supports mental energy, focus, attention, and recall, in part by stimulating electronic impulses, maintaining healthy neurons, and protecting them from free-radical damage.
Mt. Angel also recently adapted its Simple Proactive Wellness approach to packaging, uncluttering labels and using easily understood condition-specific language that both seasoned supplement users and new customers can identify. The company also notes that Brain Boost is both non-GMO and gluten-free.